May 21, 2014—May sweeps are in full swing and producers are pulling out all the stops—plot twists, all-star guests and didn’t-see-that-coming cliffhangers—to compete for viewers in the overcrowded TV market.
Human beings have always loved stories. We respond well to them. Television and movies are powerful storytelling mediums. Today’s movie theater is storytelling on steroids: sound louder than life, super-saturated colors. Characters are multiple times bigger than life. They often do things that are not actually possible. The storytelling experience in a cinema is totally immersive. Thus […]Les mer
User generated content consumption out paces that of TV by Millennials. Read the research here.Les mer
Millennials are giving new meaning to the “always-on” consumer because they are on even when they are supposed to be off. Read the full article here.Les mer
An examination of violence, graphic violence, and gun violence in the media from the Parents Television Council. Download the full report here.Les mer
A new study shows that an ‘invisible risk’ group of adolescents – who use tons of media and don’t get enough sleep or exercise – are in danger of serious mental health issues. Read the article here.Les mer
Smart strategies for managing your kids’ media and technology this year, from Common Sense Media. Read the article here.Les mer
A generation that’s lost faith in institutions puts itself in the hands of social media. Read the full article here.Les mer