Communication

How To Keep Your Work-From-Home Employees Happy With Video Conferencing

video conferencing cafe

Working from home is a very attractive option for employees. They can be close to their family and still earn a comfortable salary. As a result, companies have actively started offering telecommute options to workers. Over the last few years, flexible work options have become so popular that more than 20 percent of employees are […]


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Tips to Make Sure Your Church Website Is Ready for Easter

cornerstone website screen

The past two days I have been working non-stop to get the final touches done on our church website: adding a blog post here, scheduling one there, and removing old information. If you’re reading this and you’re thinking: OMG! The website! I forgot! Relax! There’s still time to fix your website, but you really should […]


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MogoChurch: Create Your Own Interactive Bible Studies

Mogochurch logo

Never has it be this easy to create beautiful, fully interactive, multimedia sermon studies for your church. MogoChurch offers a powerful toolset that is easy to use for both those using interactive studies and those creating interactive studies. MogoChurch is perfect for Bible studies, small groups, and a great way to engage church members during […]


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Corporate Digital Marketing: Hitting the True Goal

Corporate Digital Marketing - Hitting the True Goal

Some would say that the goal of digital marketing is website traffic, social media likes, reshares and engagement, or just a general improvement of brand. While these are all good things and stuff that should be sought by any digital marketer regardless of your company’s dealings, for churches and ministries, this is not the ultimate […]


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Dry Cleaner Evangelists Won’t Reach the Next Generation

Steve Martin plays a dry cleaner attendant who talks like a Southern, fire-and-brimstone styled evangelist like only Steve Martin can do in this humorous skit. While this is pretty funny on its own, it’s a good example of effective communication and the importance of speaking truth plainly. Here’s the skit: Can’t see the video in […]



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Say “Hello” to Steller: A New Way to Tell a Story

I love telling stories, and I am obsessed with finding new ways to tell stories that make full use of the technology available to us, especially when that technology is mobile. I love a good app, and by the looks of it, I’m going to love Steller! Here’s why: Can’t see the video in your […]



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Manchester United Uses Google Hangouts to Be Awesome

Manchester United is one of the most popular teams in the world’s most popular sport. So is Liverpool. Their local fanbases would probably make that of the Seattle Seahawks look relatively calm in comparison (which isn’t necessarily a bad thing). A game featuring the Red Devils taking on the Reds — yes, at Old Trafford — […]



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Church Social Media: Focus on Engagement [Infographic]

The best part about being a social media specialist for my ministry is the ability to not only regularly engage staff, volunteers, and those that might be interested in the ministry, but the ability to respond to comments, questions, and content that others post on social media with our hashtags or directly onto our account. […]



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Stop High-Quality Spam – AKA Email Newsletters and Updates

Over the past few months, I have received a ridiculous amount of “high-quality spam.” It’s bulk mail that I have invited into my inbox, but it’s coming far too frequently for my tastes. Even more frustrating is that some of this is coming from individuals and organizations are supposed experts in communication! I know that […]



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The GIFYS: Honoring the Animated GIF

There was a time when we would joke about animated GIFs. They became everything that was ugly about the Internet and it was the stamp of bad web design (watch the history of animated GIFs). But GIFs have made a comeback in some amazing ways… Amazing Animated GIFs Rrrrrrrroll: An Animated GIFs Photo Experiment 3D […]



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Church Diocese Issues Twitter Guidelines

I bet if Roger Goodell could have one wish right now, I bet it would be to have Twitter disappear. And there several CEOs that I think would willingly give up teeth to the Tooth Fairy to see it happen as well. Twitter is the double-edged sword that keeps on giving. Hilarity and cringe-worthy expressions […]



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A Guidebook for an Effective Sermon Series [E-Book]

There is a lot of time, energy, and effort that goes into developing a sermon series, but is it reaching its maximum potential? It is not enough to create an insightful, robust sermon series and then fail to communicate or even fail to maximize its reach. If the congregation is not being effectively reached, then […]



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Draw More Attention to Your Online Inventory in Five Quick Steps

It doesn’t matter what you are selling through your eCommerce website; your target objective needs to be to get as many people as possible exposed to it in order to increase conversion and sales as a result of that exposure. This is much easier said than done, but you can draw more attention to your […]



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A Conference Call In Real Life [Video]

When I saw the title of this new Tripp & Tyler video, I had to watch it. Not just because it was Tripp & Tyler, although that’s reason enough, but because I’ve been on enough conference calls to know that this was going to be #EPIC. And it was. Enjoy: Can’t see the video in […]



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The Qualities of a Content Hacker [Infographic]

Have you ever heard of a Content Hacker? How about a Growth Hacker? I didn’t know until I read this infographic that outlines what exactly what these are. I already knew what a Content Marketer was, but that was it. After having gone over each of these, I am interested in how these tactics and […]



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